Velo 3rd Gear Gestalten

Velo 3rd Gear Gestalten

Velo 3rd Gear Gestalten

I always love the projects I work on for Gestalten. They give me the chance to tell stories with writing rather than images and their focus on  visual culture means every project is different, interesting, and I always always learn about new things, people, businesses, and web sites.

My most recent work was on the third edition of Velo, a book about bicycle culture around the world. It just so happens that many stories centered around folks right here in Portland, so an added bonus was learning about some of my neighbors and the custom rides they design and build and seeing the incredible beauty of my adopted state used as inspiration for its 7 Bikes 7 Wonders campaign.